{"id":147,"date":"2011-02-23T18:13:05","date_gmt":"2011-02-23T18:13:05","guid":{"rendered":"http:\/\/buffalogolfer.com\/wordpress\/?p=147"},"modified":"2011-02-24T00:09:34","modified_gmt":"2011-02-24T00:09:34","slug":"nike-press-release-20th-anniversary-of-the-nikefit-system","status":"publish","type":"post","link":"https:\/\/buffalogolfer.com\/wordpress\/nike-press-release-20th-anniversary-of-the-nikefit-system\/","title":{"rendered":"Nike Press Release:  20th Anniversary of the NikeFIT System"},"content":{"rendered":"<p>From our friends at NikeGolf&#8230;<\/p>\n<p>BEAVERTON, Ore. (February 23, 2011)\u2013 Twenty years ago, Nike, Inc. introduced the NikeFIT System of material technologies, becoming the first of its kind and, as such, transforming athletic apparel into athletes\u2019 competitive advantage.<!--more-->\u00a0 As a result, Nike athletes have smashed world records, won Olympic Gold medals, won major championship titles and World Cup Championships in these advanced technical fabrics.<\/p>\n<p>In line with Nike\u2019s two decades of athletic innovation, Nike Golf takes pride in the fact that it was the original pioneer and leader of incorporating technical fabrics into golf apparel design.\u00a0 In fact, in 1998, Nike Golf first introduced Dri-FIT technology to golf, and golf fashion has never been the same since.<\/p>\n<p>\u201cWhen Nike brought Dri-FIT into golf, trust me, it was welcome,\u201d said Nike athlete Tiger Woods. \u201cBefore that it was cotton. Heavy cotton just sagged on you. It didn\u2019t feel very good. For me I was always tugging on my shirt trying to get it to fit, it just never did. With Dri-FIT, it keeps me cool and because of the stretch in the fabric, it moves with you and doesn\u2019t hold you back.\u201d<\/p>\n<p>Thanks to 20 years of Nike Innovation, Nike Golf athletes around the globe are wearing Nike Dri-FIT, Nike Therma-Fit and Nike Storm-FIT technology from head to toe, including tops, bottoms, outerwear, headwear, gloves and socks.<\/p>\n<p>Nike\u2019s Dri-FIT technology has grown to be one of the most successful performance technologies in the world.\u00a0 First developed for running at Nike, Inc., Dri-FIT technology is a moisture-wicking performance fabric that is lightweight and less restrictive.\u00a0 Dri-FIT technology dries more quickly and promotes moisture management, while preventing clinging to the skin.\u00a0 It moves perspiration from your skin to the outside for rapid evaporation.<\/p>\n<p>\u201cDri-FIT is the key ingredient in every essential item in the golfer\u2019s wardrobe: the Polo, Pants, Shorts, Caps, Gloves, Socks, Base Layers and Cover Ups \u2013 every piece now uses proprietary Nike Dri-FIT technology, and every piece delivers every advantage in every condition,\u201d said Doug Reed, Global Category Business Director for Apparel, Footwear and Accessories. \u201cIn fact, the #1 item in Nike\u2019s total global apparel business is the Nike Golf Dri-FIT Tech UV Polo (MSRP $45), and the #1 Polo in Golf just got better for Spring 2011 with the addition of more stretch into this great core basic.\u201d<\/p>\n<p>Over the years, Nike Golf has evolved Dri-FIT technology into new levels of innovation, including Dri-FIT UV for sun protection, Dri-FIT Stretch for increased motion, Dri-FIT Body Mapping for a combined stretch and ventilation with \u201csweat zoning\u201d in mind.<\/p>\n<p>Just as Nike Dri-FIT technology keeps you cool, Nike Golf\u2019s Therma-FIT and Storm-Fit technology keeps you warm and dry, respectively.\u00a0 Combined, NikeFIT\u2019s system of material technologies ensure that the golfer\u2019s experience is enhanced from dawn to dusk, no matter the conditions.<\/p>\n<p>This week at the WGC-Accenture Match Play Championship, some of the technical fabrics that the Nike athletes will be featuring include Nike Sphere Dry, Stretch UV Tech and Body Mapping.<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>From our friends at NikeGolf&#8230; BEAVERTON, Ore. (February 23, 2011)\u2013 Twenty years ago, Nike, Inc. introduced the NikeFIT System of material technologies, becoming the first of its kind and, as such, transforming athletic apparel into athletes\u2019 competitive advantage.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[],"class_list":["post-147","post","type-post","status-publish","format-standard","hentry","category-mo-golf"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nike Press Release: 20th Anniversary of the NikeFIT System &#062; BuffaloGolfer.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buffalogolfer.com\/wordpress\/nike-press-release-20th-anniversary-of-the-nikefit-system\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nike Press Release: 20th Anniversary of the NikeFIT System &#062; BuffaloGolfer.com\" \/>\n<meta property=\"og:description\" content=\"From our friends at NikeGolf&#8230; BEAVERTON, Ore. 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