{"id":5825,"date":"2012-11-05T19:19:33","date_gmt":"2012-11-06T00:19:33","guid":{"rendered":"http:\/\/buffalogolfer.com\/wordpress\/?p=5825"},"modified":"2012-11-06T10:52:15","modified_gmt":"2012-11-06T15:52:15","slug":"press-release-nike-covert-driver","status":"publish","type":"post","link":"https:\/\/buffalogolfer.com\/wordpress\/press-release-nike-covert-driver\/","title":{"rendered":"Press Release: Nike Covert Driver"},"content":{"rendered":"

BEAVERTON, Ore. (November 5, 2012) \u2013 Nike Golf\u2019s momentum of non-stop innovation is on show in full force this week at the company\u2019s Global Innovation Summit in Orlando, Florida.\u00a0 The technology and design-filled event is being headlined by today\u2019s introduction of what promises to be an industry sensation. Nike Golf is the first in history to bring high-speed cavity back technology to a driver that conforms to USGA and R&A Rules.<\/p>\n

\"Nike<\/a>

Nike VR_S Covert Tour 1<\/p><\/div>\n

For a YouTube peek, click here<\/strong><\/em><\/a>.<\/p>\n

This visually stunning iconic red driver stands out as the most innovative club Nike Golf has ever produced.\u00a0 Its three proprietary technology platforms: High Speed Cavity Back; FlexLoft adjustability; and NexCOR face, combine to create unprecedented distance, control and forgiveness.<\/p>\n

In addition to dramatically enhancing performance, the VR_S Covert wow-inducing design and engineering also simplifies the consumer\u2019s retail experience, since the FlexLoft adjustability system allows for the driver to easily be changed to any loft and any face angle at any time. This creates 15 different options in one single club to meet the various swing characteristics of golfers.<\/p>\n

\"Nike<\/a>

Nike VR_S Covert Tour 2<\/p><\/div>\n

\u201cWith the VR_S Covert we have created a game changing piece of technology that has already begun a growing industry buzz,\u201d said Rob Arluna, Nike Golf\u2019s Global Golf Club Business Director.\u00a0 \u201cIt is visually exciting, it feels and sounds amazing and, most importantly, it creates powerful results with a high degree of control.\u00a0 Golfers and our Nike Golf Tour athletes are going to have a lot of fun with this driver.\u201d<\/p>\n

The High Speed Cavity Back in the VR_S Covert is a technology used in irons and now brought to drivers, fairways and hybrids for the first time by Nike Golf.\u00a0 This technology leads to more stability at impact, which delivers more energy to the ball, resulting in more distance and control.\u00a0 The Cavity Back is only visible from the sole view but is covered and hidden underneath by the crown to be more visually and pleasing at address \u2013 hence the name VR_S Covert. By incorporating this new hidden geometry into the driver, Nike Golf engineers have been able to move the weight of the club to the heel and toe of the golf club, raising Moment of Inertia (MOI) to increase forgiveness and add even more distance to off-center shots.<\/p>\n

\"Nike<\/a>

Nike VR_S Covert Tour 3<\/p><\/div>\n

Nike Golf\u2019s FlexLoft is a simple pull, turn, and push\/tighten mechanism that allows for an intuitive adjustment system.\u00a0 The patented Dual Axis adjustment allows golfers to choose their loft and face angle independently of each other by decoupling loft from face angle.\u00a0 This all leads to better ball flight for more distance as well as enhanced workability. This easy to use system gives the golfers 15 different options to suit their game and course conditions.<\/p>\n

The NexCOR face technology featured in the VR_S Covert line is designed to deliver faster ball speed and longer shots from a wider area of the face.\u00a0 NexCOR creates more speed at impact by employing a variable face thickness that moves the sweet spot higher from the heel of the club to the center high, where most golfers are likely to make impact.<\/p>\n

\"Nike<\/a>

Nike Covert Adjustable Shaft<\/p><\/div>\n

The VR_S Covert driver will be available in golf stores throughout North America and Europe on February 8, 2013 and in the rest of world starting on February 15, 2013.\u00a0 The driver will be offered in two models, the VR_S Covert Tour and VR_S Covert. The VR_S Covert Tour is 430cc and features a deeper face and a fixed weight screw.\u00a0 The VR_S Covert is 460cc and has a wider breadth.\u00a0 Both models will come with Mitsubishi Rayon\u2019s new Kuro Kage shafts that are produced with higher carbon fiber density for superior control and power.<\/p>\n

Key Technologies<\/strong>:<\/p>\n

    \n
  • High Speed Cavity Back \u2013 Industry First in a conforming driver.<\/li>\n
  • FlexLoft Adjustability System \u2013 Any Loft. Any Face Angle. One Club for All.<\/li>\n
  • NexCor \u2013 The New Face of Speed.<\/li>\n<\/ul>\n

    Nike VR_S Covert Tour\u00a0<\/strong>430cc \u00a0\u00a0<\/em>Available:\u00a0<\/strong>2\/8\/2013<\/em><\/p>\n

    FlexLoft Adjusts:<\/strong>\u00a08.5-12.5<\/p>\n

    Kuro Kage 60s Shaft Flex:<\/strong>\u00a0R, S, X<\/p>\n

    Street Price:\u00a0<\/strong>$399.00<\/p>\n

     <\/p>\n

    Nike VR_S Covert\u00a0<\/strong>\u00a0460cc \u00a0\u00a0Available:\u00a0<\/strong>2\/8\/2013<\/em><\/p>\n

    FlexLoft Adjusts:<\/strong>\u00a08.5-12.5<\/p>\n

    Kuro Kage 50s Shaft Flex:<\/strong>\u00a0W, A, R, S, X<\/p>\n

    Street Price:\u00a0<\/strong>$299.00<\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"

    BEAVERTON, Ore. (November 5, 2012) \u2013 Nike Golf\u2019s momentum of non-stop innovation is on show in full force this week at the company\u2019s Global Innovation Summit in Orlando, Florida.\u00a0 The technology and design-filled event is being headlined by today\u2019s introduction of what promises to be an industry sensation. Nike Golf is the first in history […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[],"class_list":["post-5825","post","type-post","status-publish","format-standard","hentry","category-mo-golf"],"yoast_head":"\nPress Release: Nike Covert Driver > BuffaloGolfer.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buffalogolfer.com\/wordpress\/press-release-nike-covert-driver\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Press Release: Nike Covert Driver > BuffaloGolfer.com\" \/>\n<meta property=\"og:description\" content=\"BEAVERTON, Ore. (November 5, 2012) \u2013 Nike Golf\u2019s momentum of non-stop innovation is on show in full force this week at the company\u2019s Global Innovation Summit in Orlando, Florida.\u00a0 The technology and design-filled event is being headlined by today\u2019s introduction of what promises to be an industry sensation. 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