HUNTINGTON BEACH, CA – January 7, 2014 – Cleveland® Golf is pleased to introduce the new 588® woods: the 588® Custom™ Driver, 588® Fairway and 588® Hybrid. These tour-proven designs, which add distance and forgiveness to any player’s game, are now available for pre-booking and will be in-stores on February 7, 2014.
Based on exhaustive testing and tour validation, the Cleveland® 588® Custom™ Driver has a 460cc titanium head that offers the greatest combination of distance, forgiveness and accuracy in any driver Cleveland® Golf has ever made. An adjustable hosel offers 12 different settings to precisely tune loft, lie and face angle – loft and lie have a total range of 3°, while face angle has a total range of 4.5°. The back of the sole has an adjustable weight screw to optimize swingweight (standard weight is 3 grams). Advanced wall construction allows more weight to be positioned lower in the club head for a higher, more penetrating ball flight. Enhanced variable face thickness technology creates the hottest flight on center strikes and even faster ball speed on off-center hits for maximum forgiveness. A premium Matrix® OZIK 6Q3™ shaft promotes a mid-launch and provides an all-around combination of speed and stability with solid feel at impact. The Cleveland® 588® Custom™ Driver has a MAP of $349.99. Click here for more information.
The Cleveland® 588® Fairway combines power and forgiveness in a versatile design. A tour-proven profile offers optimal face, sole and crown dimensions to promote a clean, confidence-inspiring look from the turf or off the tee. Enhanced variable face thickness technology produces maximum distance on center strikes and greater forgiveness on off-center hits. Combined with a rear sole plug, advanced wall construction allows more weight to be positioned low in the club head for a higher launch. A premium Matrix® OZIK 6Q3™ shaft is designed for a mid-high launch, offering an all-around combination of speed and stability with solid feel at impact. Cleveland® 588® Fairways are available in lofts of 14.0°, 15.5°, 18.0° and 20.5° and carry a MAP of $199.99. Click here for more information.
The Cleveland® 588® Hybrid, our first hybrid engineered with both variable face thickness and Gliderail Technology, provides incredible playability as well as maximum distance and forgiveness. Its tour-proven, compact profile has minimal offset, giving golfers a confidence-inspiring look from any lie. Combined with a rear sole plug, advanced wall construction allows more weight to be positioned low in the club for a higher launch. A premium Matrix® OZIK Altus™ shaft is designed for a high launch and an all-around combination of speed and stability with a solid feel at impact. Cleveland® 588® Hybrids are available in lofts of 18.0°, 20.5°, 23.0° and 26.0° and have a MAP of $169.99. Click here for more information.
Visit the Cleveland Golf Media Center for hi-resolution studio and lifestyle photos of the new 588® woods.
Based in Huntington Beach, CA, Cleveland® Golf, Srixon®, and Never Compromise® are brands that enjoy a strong presence on competitive tours worldwide and are under the umbrella of Dunlop Sports based in Kobe, Japan. Their professional staffs includes players such as Graeme McDowell, Keegan Bradley, David Toms, and many others. Cleveland® Golf was founded in 1979 to produce high quality replicas of classic golf clubs from the 1940’s and 1950’s but soon became regarded as an innovative producer of original equipment in its own right. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to producing the highest quality, technically innovative golf balls which offer maximum performance to golfers of all levels of ability. Cleveland® Golf, Srixon®, and Never Compromise® remain steadfastly committed to providing “Tour proven, premium golf equipment to passionate golfers at prices that ensure value to consumers.”